2022 Marketing Contest Winners
1st Place - $1,000.00/Prize
-Grizzly Gear - Northside HS, AR.
Melinda Briscoe, Teacher
Spring Cleaning Sale
by Sydney Klein
Goals: Winter & Senior 2022 Apparel Clearance
Marketing Tools Used :
Store Front, Window Advertising
_ 22-50% Discounts for 2 weeks_
NHS Senior Photos Modeling Apparel (posted on social media & print Ads)
_ Printed SALE Fliers & Signs_
Conclusion: Cleared out most of Winter & Senior 2022 Apparel to make room for Summer Apparel. Gross Sales significantly exceeded 2019 & 2020.
2nd Place - $100.00/Prize
-Flyer Hangar -Little Falls HS, MN.
Mike Kaluza, Teacher
Slushie Contest
by: Little Falls HS, business class
Goals: Increase Customer Count + Store & Slushie Awareness
Marketing Tools Used :
Slushie Contest Event
In-Store Digital Signage
Posters in School
Social Media Posts
PA Morning Announcements
In-Store Contest Entry Bucket
Conclusion: Contest & Winner announcements generated store excitement and more customers!
2nd Place - $100.00/Prize
The Corner Store South Tech. HS, FL.
Lynn Moran , Teacher
Store Video
by: Chris Joseph, Shemer Cebert, Claude Ovilmar
Goals: Increase awareness of Store, Gift Card, & Mobile POS event pop-ups
Marketing Tools Used :
YouTube Video
Conclusion: Video generated store excitement and more customers!
3rd Place - $50.00/Gift Card
The Wildcat Cafe El Dorado HS, AR.
Jackie Phillips, Teacher
Upgrading POS
by: Ruby Aguilar, Ramiyah Miller, American Ramos, Adian Waldrof, Kaylie Williams
Goals: Add Credit Card payment option & 2nd Mobile POS Station
Marketing Tools Used :
Added 2 new POS Stations & 2 Credit Terminals (can use Apple/Google Pay)
Announced new, digital payment options on Social Media & Signs
Conclusion: Credit Card upgrade increased sales 30%. 2nd POS Station allowed customer lines move faster and can sell anywhere in or outside EDHS.
3rd Place - $50.00/Gift Card
--Cafe de Warrior - -Southfield HS, MI.
Cheryl Dunn , Teacher
+ 
Add New, Cafe Profit Center
by: Ndudu, Cobi, Nia L, M. Thompson, Kaila, Naya, Jamara, Nia D, Milana, Lucky, Dajhani, Laron
Goals: Create a Coffee Shop at 2nd location, "Cafe de Warrior"
Marketing Tools Used :
Daily, Teacher Order Forms
Student Employees Aprons
Menu Posted on Social Media & Cafe Signs
St. Patrick's Day & Easter Coupons
Senior 22% discount if they help underclassmen.
Conclusion: 2nd location increased our Gross Sales $200/day. Cafe Tablet POS connected to Store POS Server for accurate Sales & Inventory Reports
3rd Place - $50.00/Gift Card
-The Lions Den - Lockport HS, NY.
Jill DiTullio, Teacher
Combos & 2/deals
by: Lockport HS, Marketing class
Goals: Increase purchase quantity & average customer $ totals
Marketing Tools Used :
Combo Deal Pizza & Ice Cream Bar
Mix & Match Drinks 2/$1.00
Posters in School
Social Media Posts
PA Morning Announcements
In-Store Contest Entry Bucket
Conclusion: In 2 weeks made a $786.85 profit on promo items
4th Place - $25.00/Gift Card
-Wolf Den Cafe - Heritage HS, WA.
Erica Johnson , Advisor
New Smoothie Flavor Combos
by: Heritage HS, Katelynn House, Natalie de Orta, Kenedi Moist, Suzanna Hurtado-Mendoza, Tatiyana Brown
Goals: Increase Customer sales discovery to try new Smoothie Flavors
Marketing Tools Used :
Added ROCKSTAR blend
Added NERDS to Vampire blend
Digital Signage
Posters in School
Social Media Posts
PA Morning Announcements
Conclusion: In 2 weeks made a $786.85 profit on promo items
4th Place - $25.00/Gift Card
Hornet Hideout Orange County HS, VA.
Patricia Day Ownens, Advisor
Getting out of the RED!
by Kayla Weaver & Mikaelah Cuevos
Goals: To recoup SALES losses due to COVID
Marketing Tools Used :
30% Discount @ Graduation
Social Media Promos
Re-Organized Facebook Page
Re-Organize Store Managers
Conclusion: Sold over $7,000.00 and so able to pay outstanding bills. Now out of the Red & profitable!
We would like to thank all the School Stores & Cafes who entered the 2022 Marketing Contest
Berryville HS, Janeyce Sprouse
Bosser Cafe, Amanda Sedberry